The Program

The Value Maximiser
Program

A 12–24 month AI-powered advisory engagement that systematically increases your business's enterprise value across the 8 drivers that buyers pay a premium for.

The Journey

5 Phases. One Outcome.

01

Discover

Month 1–2

We begin with a comprehensive Business Value Scorecard — a data-driven assessment that reveals your business's current value, your biggest gaps, and your top priorities. This establishes your baseline valuation, the reference point for measuring value created.

Deliverables
Business Value Scorecard Report
Independent Baseline Valuation
Owner Goals & Timeline Assessment
Priority Action Roadmap
02

Protect

Month 2–4

We systematically de-risk your business, addressing the issues that kill deals and reduce valuations. This phase ensures your business is diligence-ready before any buyer sees it.

Deliverables
Risk Audit & Mitigation Plan
Process Documentation & Systemisation
Financial Clean-Up & Normalisation
Legal & Structure Review
03

Build

Month 4–18

The core of the program. We run targeted 90-day value sprints focused on the 8 drivers that buyers pay a premium for. Each sprint has a measurable outcome tied to enterprise value.

Deliverables
90-Day Value Sprint Plans
Revenue Quality Improvement
Leadership Independence Program
Growth Opportunity Analysis
04

Harvest

Month 16–22

With your business at peak value, we prepare for the exit event. We identify your ideal buyer profile, structure the deal, and position your business to command the highest possible multiple.

Deliverables
Buyer Profile & Outreach Strategy
Information Memorandum Preparation
Deal Structure Optimisation
Preferred Buyer Panel Introductions
05

Transition

Month 20–24+

The exit is not the end. We help you plan what comes next, ensuring you have a clear vision for life after the sale and the right wealth management team in place.

Deliverables
Life-After Planning Session
Wealth Management Introductions
Post-Exit Support (6 months)
Legacy & Purpose Planning
Investment

Two Ways to Work With Us

Both tiers include a success fee — because our firm's financial outcome is tied directly to yours.

Accelerator

$3,500–$5,000/month
+ 0.5–1% of sale price
12–18 months · Businesses valued $1M–$5M
Bi-weekly group coaching sessions (8–12 participants)
Monthly 1:1 strategy session with our advisory team
Full access to the Digital Advisory Suite
Business Value Scorecard & baseline valuation
Quarterly value progress reports
Referral partner introductions
Flagship Program

Elite

$7,500–$10,000/month
+ 1% of sale price + 10% of uplift
18–24 months · Businesses valued $3M–$20M+
Private 1:1 advisory with a senior Seed Exit advisor
Weekly strategy sessions
Full bespoke AI system implementation
Independent baseline valuation at program start
Priority access to buyer network
Monthly board-level reporting
Deal structuring & negotiation support
Wealth management introductions
Post-exit support (12 months)

All engagements begin with a complimentary strategy session. No obligation.

Our Commitment

Skin in the Game

Our success fee is not an add-on — it is the clearest signal we can give that we are genuinely invested in your outcome, not just your process.

How the Success Fee Works

1% of Sale Price
+ 10% of the Uplift

At the start of every engagement, we conduct an independent baseline valuation of your business. At exit, our success fee is calculated on two components: a base fee of 1% of the total sale price, plus 10% of the value we add above that baseline.

This means our firm only earns the performance component if we actually improve your outcome. We are not paid to advise — we are paid to deliver results.

"Our fee structure has two components. The retainer covers the advisory work and AI systems implementation. The success fee is how we put our own money on the line. Most advisors charge one or the other. We charge both because we deliver both."

Worked Examples
Mid-Market Business
Baseline valuation$2,800,000
Final sale price$4,500,000
Value uplift created$1,700,000
Success fee$215,000
Retainer paid$90,000
Total engagement value$305,000
Premium Business
Baseline valuation$6,000,000
Final sale price$10,000,000
Value uplift created$4,000,000
Success fee$500,000
Retainer paid$90,000
Total engagement value$590,000
01

Baseline Valuation

An independent valuation is conducted at program start — the reference point for measuring value created.

02

Clear Definition

Sale price means total consideration: cash, earnouts, deferred payments, and non-cash consideration at fair value.

03

12-Month Minimum

The success fee applies after 12 months of engagement — ensuring the methodology has time to deliver results.

04

36-Month Sunset

The success fee applies to any sale completed within 36 months of the engagement ending.

The Investment Case

The Numbers Are Simple

A client on the Elite program investing $7,500/month for 12 months ($90,000 total) who increases their business value from $2.8M to $4.5M has added $1.7M to their exit proceeds.

The retainer is $90,000. The value created is $1,700,000. That is a 18.9x return — before accounting for the tax advantages of a higher sale price.